RAK Pearls, Mouawad in partnership deal

DUBAI - Jeweller and watchmaker Mouawad on Monday officially announced the signing of a deal with the first UAE pearls producer, RAK Pearls Holding.



By (Staff Report)

Published: Tue 28 Feb 2012, 10:30 PM

Last updated: Tue 7 Apr 2015, 11:19 AM

The announcement was made by the company’s co-guardians, Fred Mouawad and Pascal Mouawad, and RAK Pearls representatives headed by vice-chairman and managing director Abdulla Rashed Al Suwaidi and board director and CEO Daiji Imura, during a Press conference in Ras Al Khaimah.

“We are delighted to be partnering with RAK Pearls Holding — the first and only producer of cultured pearls in the UAE and in the entire Arabian Gulf region,” Fred Mouawad said.

“At Mouawad, we believe in only using the finest quality gems and metals; for this reason we always search for the best suppliers around the world. We are delighted to have found a partner in RAK Pearls.”

RAK Pearls Holding is a pearl cultivation and trading company established jointly by the Investment and Development Office, Government of Ras Al Khaimah, and Emirates and Japan Holding in 2009.

With expertise and technology brought from Japan, the first global producer of cultivated pearls, the company now produces over 40,000 pearls per year.

“RAK Pearls Holding is delighted to partner with Mouawad, a leading brand in the international jewellery market, and we look forward to having a long relationship over many years to come. We believe that Mouawad’s expertise and mastery in jewellery design and craft will only serve to enhance the beauty of our finest pearls,” Al Suwaidi said.

“The Gulf region has a very strong pearling history and RAK Pearls is bringing this tradition back to the region. Like RAK Pearls, at Mouawad we understand the value of tradition; by signing this agreement, we also mean to support the development of the pearl cultivation industry in the region where we have our roots,” Pascal Mouawad said.

Mouawad, which has 121 years of experience, is currently expanding its presence in the Gulf region, and it plans to open new-generation boutiques in Abu Dhabi, Doha, Kuwait City, Jeddah and Riyadh this year.

business@khaleejtimes.com


More news from Business
In-store shopping regains trust

Business

In-store shopping regains trust

What is happening now is that as Covid-19 cases continue to decline, residents are regaining confidence in in-store shopping. This is according to a Kearney study in which UAE respondents cite convenience (51 per cent), enhanced shopping experience (49 per cent) and competitive pricing (44 per cent) as the main motivators driving them back to brick and mortar stores

Business2 days ago