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Dubai gold prices hit Dh600: Shoppers continue buying, selling unused jewellery
In the last week alone, precious metal prices hit a record high for five days, reflecting the continuous and steady upward trend gold has been maintaining
- PUBLISHED: Mon 26 Jan 2026, 6:00 AM
Gold jewellery shoppers in the UAE are advancing their purchases despite prices surpassing the record high of Dh600 per gram over the weekend, as they expect precious metal to continue its rally.
Jewellers in Dubai said more residents in the UAE are selling unused jewellery to take advantage of the high prices.
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In Dubai, the 24K gold price reached Dh601 per gram on Saturday, the highest ever, extending its record-breaking streak. Similarly, the other variants of yellow metal hit a record high, with 22K gold price trading at Dh556.5, 21K at Dh533.5, 18K at Dh457.25 and 14K at Dh356.75 per gram.
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“We’re seeing two clear behaviours—customers advancing purchases they had already planned, and others becoming more design-led, choosing lighter, high-craft jewellery over pure weight. Importantly, trust matters more than ever at this price point,” says Aditya Singh, head of International Jewellery Business at Titan Company.
Anil Dhanak, managing director at Kanz Jewels, said shoppers are not shocked anymore by the high prices. “They have gradually accepted higher gold prices. The intent to buy jewellery remains strong, especially for weddings and festive needs. What has changed is the quantity—customers are adjusting weight to fit their budgets rather than postponing purchases altogether,” he added.
In the last week alone, precious metal prices hit a record high for five days, reflecting the continuous and steady upward trend gold has been maintaining.
“Gold has always been viewed as a long-term store of value. Price levels may influence buying behaviour, but they do not eliminate demand. Jewellery buying in our region is driven by tradition, necessity, and emotional value. As prices rise, consumers adapt—but they do not exit the market,” added the managing director of Kanz Jewels.
More people selling unused jewellery
Jewellers in Dubai said more people are selling their old gold to take advantage of prices.
Dhanak said that there is some increase in people selling old gold, particularly those holding unused jewellery. “However, this is not a distress sale — it is more of a value-realisation decision. On the buying side, jewellery sales continue, but with lighter designs and lower gram weights,” he added.
Singh also confirmed that there has been a noticeable uptick in gold exchange and old-gold monetisation in recent times.
“But it’s largely structured and planned — not distress selling. Customers are upgrading older jewellery into contemporary designs, using transparent exchange programmes. High prices are prompting smarter portfolio rebalancing rather than panic reactions,” he added.
“We have always seen customers sell their old gold, as they get the most transparent and best value for their old gold,” said Singh.
