Land Rover Ventures into Northern Iraq

Land Rover, one of the world’s most renowned luxury, premium SUV manufacturers, has reiterated its commitment to the Middle East by venturing into a new an untapped market — the northern region of Iraq also know as Kurdistan.

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Published: Tue 19 Jan 2010, 4:21 PM

Last updated: Mon 6 Apr 2015, 10:25 AM

Appointing the esteemed Sardar Trading Agencies Ltd., the flagship company of Sardar Group, as the exclusive importer to represent the Land Rover brand, this venture marks the world-renowned SUV manufacturers’ first official entry in the region.

Whilst the appointment of Sardar Trading Agencies Ltd. will heighten Land Rover’s market presence with premium sales and after sales service and strong infrastructure, it will also tap into the potential of the luxury car segment in the northern region of Iraq.


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