Hertz UAE accorded superbrand status

DUBAI — Hertz UAE bagged its second major accolade in as many months after being awarded the superbrand status . The car rental company received the honour at the event organised by Superbrands Middle East to recognise the UAE's strongest brands.

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Published: Thu 22 Jun 2006, 11:12 AM

Last updated: Sat 4 Apr 2015, 3:25 PM

Hertz UAE, part of the Al-Futtaim group, was one of the 78 companies to receive the accolade out of the thousands of brands in the UAE. Superbrand status is only awarded to companies which meet the criteria set by an independent Superbrands Council.

In May Hertz UAE bagged the award for the best Car Rental Company - International Brand for the third year running at the MENA Travel Awards.

Hertz UAE is a fast growing car rental and leasing company in the market and in 2005 recorded a 45 per cent revenue growth compared with the previous year, while its fleet increased by 30 per cent. It operates from 13 locations across the UAE, including Dubai, Sharjah, Abu Dhabi, Fujairah and Ras Al Khaimah.

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