Flydubai goes next generation with best inflight entertainment system

BEIRUT - Slightly more than a year after flydubai took off with Beirut as the launch destination, the low-cost airline with its impressive line-up of brand new 737-800s, now have one of the best inflight entertainment systems and cabin-friendly interiors that few operators in the low budget category will be able to match for some time.

By (Moni Mathews)

Published: Tue 14 Dec 2010, 11:36 PM

Last updated: Mon 6 Apr 2015, 10:07 AM

The airline held a Press conference here on Monday to announce the latest in passenger cabin facilities they are offering at the moment. Nearly 60 mediapersons were specially flown in from over 15 countries for the event.

Flydubai Chief Executive Officer Ghaith Al Ghaith, Chief Operating Officer Capt. Kenneth Gile, Regional Director, Passenger Satisfaction & Revenue Marketing Kent D. Craver and CEO Lumexis J. Douglas Cline briefed the gathering about the airline’s present tie-ups for its fleet, interiors and entertainment systems.

“Our presence is to complement the other airlines in the UAE. Our product is different. The other UAE operators have a full service while ours is a budget airline that emphasises on innovations, which is why we are the first in the region to offer such high quality inflight entertainment and interiors in the low fare category,” said Al Ghaith. “Our job is to keep providing quality and make room for improvement on a continuous basis. The new equipment will not come in our way on the budgetary side as we kept this in mind before going in for the products. This way we are able to be cost effective as well as to be in a position to express ourselves, and the equation is quite clear “ he added.

Experts in the aviation industry describe flydubai’s three newly-acquired B-737-800s, as the next generation in styling and design in cabin interiors and inflight entertainment. Flydubai was one of the seven launch customers that opted for the package that is available to its passengers today on some of its newly delivered B-737-800s. Of the seven customers, flydubai were the first to take delivery in November with the cabin options that are set to be into installed for the whole fleet by the end of 2011.

“There was a lot of research and corporate effort to get the concept of such interiors in place for the aircraft and our high priority customer, flydubai is already a market leader in this aspect. The Sky Interior design went through the various levels of making sure that the end product was well rounded and had a top rate finish and practical aspects to it. The updates keep flowing into our centres where we are able to monitor closely the benefits we had in mind,” said Craver.

“Making things reliable, simple and cost effective are our priorities and this is why we have the leading edge as far as inflight entertainment is concerned. Even the bigger long haul operators with high reputation has taken notice of the innovative steps and improvements we have been able to provide the passengers,” said Cline.

“The industry will be watching flydubai use one of the most flexible inflight systems in the world which for the budget airline comes in at half the cost in relative terms of what the regular airlines have paid for their current installations. The one on flydubai is a first of its kind where flexibility and feedback methods for changes and alterations come quite easily,” Cline said.

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