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Emaar Misr to launch Dh7.7b total township Uptown Cairo

DUBAI — Emaar Misr for Development S.A.E, the wholly-owned Egyptian subsidiary of Emaar Properties, is creating a self-sustained total township — Uptown Cairo, the first of its kind master-planned project in the country.

The EGP12 billion (Dh7.7 billion,$2.1 billion) mixed-use development features a business park, resorts, spa, sports and leisure facilities, a world-class golf course and several residential villages. The Uptown Cairo sales centre, featuring true-to-type models of the project's various components, will soon start receiving visitors.

Spread over 4 million square metres, Uptown Cairo is located on the Mokattam Hills, 200 metres above sea level. The new downtown will serve as a city within a city offering investment options in prime residential, commercial, retail and hospitality space.

"With Uptown Cairo, Emaar Misr is bringing to Egypt a new era in property development where the focus is on creating a total township that complements the economic growth of the country," said Mohamed Ali Alabbar, chairman, Emaar Properties. "We are replicating the successful Dubai model of achieving impressive scales in property development and delivering a world-class living and work environment."

He added: "Energised by the economic reforms and greater foreign investment inflow, the Egyptian economy is on overdrive. There is a steady demand for modern living quarters from the burgeoning population of professionals and entrepreneurs as well as from discerning tourists: Uptown Cairo meets their needs."

"Uptown Cairo brings together all elements of modern living —schools, shopping mall, grand clubs, restaurants, multiplex, elegant spas and resorts offering natural therapies, leisure facilities including an 18 hole golf course, tennis courts, soccer field, an advanced business club and residences," said Sameh Muhtadi, chief executive officer of Emaar Misr for Development.

Uptown Cairo will include distinctive neighbourhoods that feature homes in Mediterranean, Spanish and Tuscan architectural styles, all set in lushly landscaped surroundings with generous floor plans that accentuate the feeling of space.

The Uptown Business Park has been specifically planned to serve as a perfect place for businesses to flourish and will have advanced infrastructure including hi-speed telecom and Internet connectivity. The Business Park is located near the residences and will have a novel transport plan that will cut commuting time.