Blueair Middle East: Why clean air matters for a healthy living in the UAE

About 40 per cent of the world's population or 3 billion people suffer from allergic rhinitis, which is a risk factor for asthma and other chronic upper-airway diseases

 
TR Ganesh, General Manager, Blueair Middle East
Allergies are a growing global concern costing the society millions of dollars every year in lost sick-days, medication and physician visits. Some 150 million people around the world are allergic to dust.
The allergic reaction is primarily due to a sensitivity to dust mites, tiny organisms that feed on skin and waste proteins found in dust.
According to the Asthma and Allergy Foundation of America, dust mites may be the most common trigger of year-round- allergies and asthma.
About 40 per cent of the world's population or 3 billion people suffer from allergic rhinitis, which is a risk factor for asthma and other chronic upper-airway diseases. Up to 20 per cent of the global population suffers from pet allergies, which is a common risk factor for asthma and allergies.
Contrary to popular belief, pet allergy sufferers are not allergic to their pet's fur. Instead, proteins found in skin cells that animals shed (dander) and in their saliva, urine, sweat and traces of faeces trigger allergic reactions.
Also, airborne pollutants may be largely invisible, but their impact is very real indeed. Air pollution is linked to higher rates of heart disease, stroke and cancer, as well as and respiratory diseases such as asthma.
Even short exposures can cause sneezing and coughing, eye irritation, headaches, and dizziness. Specifically, particulate matter smaller than 10 micrometres (classified as PM10 and the even smaller PM2.5) can be inhaled deeply into the lungs and may cross into the bloodstream, so they pose higher health risks.
Children are the worst affected by air pollution. Their vulnerable immune systems often easily overpowered by constant irritants such as particulate matter from vehicles and industrial emissions.
They are particularly susceptible to allergens and airborne viruses when exposed to air pollution because their lungs' immune systems are not fully developed and thus cannot defend against these antagonists. Since they breathe faster than adults, they take in a greater number of pollutants respective to their body size.
At Blueair we are committed to improving the lives of people suffering from allergy and asthma by providing best-in-test air purifiers, which remove allergens such as dust, mites, pollen, pet dander and chemicals from the air.
We are therefore proud that respected Asthma Allergy Nordic recommends our air purifiers for people with asthma, allergies and respiratory problems.
Why use an air purifier?
In addition to pollen and combustion fumes entering our homes through windows and ventilation, dust, mites, mould, pet dander and chemicals in paint, furniture, clothing and cleaning detergents, make our indoor air up to five times more polluted than the outdoor air.
Breathing clean air is essential for a healthy living. For asthma and allergy sufferers, access to clean air can help reduce the need for medication.
Why choose Blueair?
Thanks to the unique HEPASilentT technology, which removes 99.97 per cent of all airborne particles down to 0.1 micron in size including pollen, smoke, dust, mould, spores, bacteria, viruses and pet allergens, Blueair air purifiers have superior performance also at the lowest speed.
As a result, Blueair air purifiers are whisper silent, energy efficient and recommended for people with allergies and asthma.
Which model to choose if you suffer from allergies or asthma?
Blueair has a range of air purifiers for home and professional use. Asthma Allergy Nordic, a collaboration between the asthma and allergy organisations in Norway, Sweden and Denmark, recommends Classic 405, Classic 480i and Classic 680i.
The Classic range is among Blueair's most high performing air purifiers used today by consumers in over 60 countries around the world.
The Blueair Classic 405 is also, for the second year in a row, recognised as "Best-in-Test" in an independent laboratory testing of 10 different air purifier brands conducted by accredited Intertek Testing & Certification and IBR Laboratories in 2019.

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