Beach Polo Cup Dubai aims to attract more participants

Dubai - The event will take place on Dec 13 and 14 at Skydive Dubai

Closing out the Year of Zayed in style, this year's Beach Polo Cup Dubai kicks off on Thursday, and is looking to encourage a new audience alongside the tournament's long-term supporters, and get more people playing polo. 
With the first female player in the tournament's nine-year history and free entrance into the Shams Public Zone, the organisers are looking to build on the previous years' success and shed the sports 'traditional, male-only' image. 
Held under the patronage of Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of Dubai Sports Council; for the fourth consecutive year, the Tonino Lamborghini Residences Dubai Beach Polo Cup Dubai 2018 Presented by Oriental Pearls will take place on Dec. 13 and 14 at Skydive Dubai. 
The Dubai Sports Council is a long-term partner of the event and Saeed Hareb, secretary general of Dubai Sports Council said, "Polo has been around for more than 2,500 years, but we can proudly say that the beach version of this 'sport of kings' was born here on the sands of Dubai, thanks to the vision of Gaby and Sam Katiela.
"They launched this tournament in 2004 and the Beach Polo Cup Dubai has kept growing since, taking the sport to a much larger audience.
"As long-term partners of the event, we at Dubai Sports Council are really proud to see this tournament turn into one of Dubai's premier sporting events and we look forward to another successful edition of the Beach Polo Cup Dubai."
"Dubai is on a mission to be the most active city in the world and we want to make our mark supporting this goal," said Gabriela Noser-Katiela, Event & Tournament Director of the Beach Polo Cup Dubai.
Sam Katiela, Managing & Creative Director, mamemo, and Founder of the Beach Polo Cup Dubai added, "The Beach Polo Cup Dubai is not only a fantastic event for mamemo, it's also a great responsibility that we have to reflect the spirit of the nation and reflect the positive energy of Dubai and the UAE."