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Fri, Jan 23, 2026 | Shaban 4, 1447 | Fajr 05:44 | DXB 18.3°C

Atul Hedge

Quiet luxury: Why the world’s wealthiest are choosing privacy over visibility

Quiet luxury: Why the world’s wealthiest are choosing privacy over visibility

As hyper-visibility loses its appeal, the world’s super-wealthy are embracing discretion, anonymity and control as the true markers of luxury

Why luxury pop-ups are fashion's new permanent landmark

Why luxury pop-ups are fashion's new permanent landmark

Pop-ups have evolved into luxury's most powerful tool, creating fleeting, immersive, and highly photographed brand worlds

Why tailoring your suits is the fashion need of the hour

Why tailoring your suits is the fashion need of the hour

The art of tailoring is returning—not as tradition, but as personal style

Why Hermes, Dior and other luxury brands are spending millions on their window displays

Why Hermes, Dior and other luxury brands are spending millions on their window displays

Inside the theatre of luxury display and why it matters so much

Why the ultra-wealthy are paying fortunes for longevity

Why the ultra-wealthy are paying fortunes for longevity

The new luxury for the ultra-high-net-worth individual is not a product but time, driving a trillion-dollar global wellness market

Dubai: How the ultra wealthy are turning their homes into luxury dining destinations

Dubai: How the ultra wealthy are turning their homes into luxury dining destinations

A high-class cuisine is less about food and more about lifestyle performance; it blends intimacy with spectacle and transforms the kitchen into a catwalk of culture

Why the loafer is no longer a background player but the star of the footwear world

Why the loafer is no longer a background player but the star of the footwear world

From heritage shoemakers to bold designers, everyone is vying to put their stamp on this silhouette

Hate running to catch flights? Why more people are choosing to travel slow

Hate running to catch flights? Why more people are choosing to travel slow

From vintage trains to boutique hideaways, the most discerning travellers are embracing journeys where time itself is the ultimate luxury

From Virgil Abloh to Salehe Bembury, here are the top sneaker designers of 2025

From Virgil Abloh to Salehe Bembury, here are the top sneaker designers of 2025

Turning different types of footwear into cultural icons comes easy to them

Why are people increasingly buying pre-loved luxury goods?

Why are people increasingly buying pre-loved luxury goods?

Sometimes, the most powerful statement in a room is one with the longest, richest story to tell