ZU, ADR ink pact for cooperation

ABU DHABI - The Zayed University (ZU) and Abu Dhabi Radio (ADR) have signed a memorandum of understanding (MoU) to extend cooperation between the two institutions in several areas.

By Nada S. Mussallam

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Published: Thu 1 Apr 2004, 12:04 PM

Last updated: Thu 2 Apr 2015, 12:53 PM

Dr Janet Keefer, Dean of the College of Communication and Media Sciences (C&MS) at the ZU, singed the agreement pact for the university while Jabir Obeid, ADR's Director, signed for the radio corporation.

Commenting on the pact, Dr Keefer said: "The agreement fits squarely within college's mission, which goes beyond the training of future Emirati media professionals, and focuses on the development and growth of communication and media industries in the region."

The relationship with the ADR and its parent, Emirates Media Incorporate, offers exciting opportunities for our students and faculty, she added.

For his part, Jaber Obeid, who is also an anchor at Abu Dhabi TV, said the memo expresses the interests of both parties in working together for the benefit of the media and education professions in the UAE.

"We are keen on working with the C&MS at the ZU, to ensure that future Emirati graduates easily find their way into Abu Dhabi Radio as a desired career option," said Mr Obeid.

Elaborating on the articles of the memo, Badran Badran, Director of the Media Training and Research Centre at the university, said under the agreement, the ZU will provide the ADR with strategic advice for programme planning and evaluation of the C&MS and the management on issues related to the Directorate of Strategy Development that might include advisory panels, work sessions and consultations and faculty for mutual discussions on professional issues.

As per the agreement, the university will also provide the ADR with tailored research solutions of the ZU's media centre, that address its present and the future needs, and opportunities for professional development, including training, postgraduation opportunities and career guidance, said Mr Badran.

He said due to the agreement, the ADR would provide the university with access of faculty and majors to the ADR's staff and facilities for professional advice, case studies and other resources, in addition to internship opportunities for the C&MS majors.

The memo will also enhance cooperation between the two sides, to prepare the college majors to become ADR employees in administrative, creative and technical functions, he added. He noted that the memo does not preclude the development of other similar understandings between the C&MS, ZU and other divisions and departments of the Emirates Media Incorporate.

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