YouTube Channel set up for Shaikh Mohammed

YouTube Channel set up for Shaikh Mohammed

The Government of Dubai Media Office on Tuesday launched an official YouTube Channel for His Highness Shaikh Mohammed bin Rashid Al Maktoum,

By (Staff Reporter)

Published: Wed 15 Feb 2012, 12:51 AM

Last updated: Fri 3 Apr 2015, 4:38 PM

DUBAI — The Government of Dubai Media Office on Tuesday launched an official YouTube Channel for His Highness Shaikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, who is an avid user of social media.

The channel, which can be accessed on or by typing ‘Mohammed bin Rashid’ in the search engine, is already operational. Over 6,800 visitors have already accessed the page to view the 301 various uploaded videos of Shaikh Mohammed. Over 275 people have already subscribed to the channel.

The initiative, a first-of-its-kind for a head of government in the Arab world, emphasises Shaikh Mohammed’s belief that direct communication is an important requirement for leaders and decision makers, the media office told the official news agency Wam.

The channel will broadcast updated video clips of Shaikh Mohammed’s news and main events, providing the audience with an interactive environment of communication. Visitors to the YouTube Channel will be able to send videos they have filmed of him at various events or locations to be uploaded on the channel. Valid video clips can be e-mailed to to be then uploaded and ascribed to their owners.

Visitors can browse through clips, most of which have not been seen before. The videos include, interviews, field visits and inspection tours, as well as important speeches and statements delivered to local and international media.

Visitors can also learn about Shaikh Mohammed’s local and international sports victories and participations. Moreover, they will be able to acquaint themselves with the poetic and social characteristics of his personality through featured clips. Shaikh Mohammed’s YouTube Channel will also allow for live broadcasts of national celebrations and official events in Dubai and the UAE.

Shaikh Mohammed also maintains profiles on popular social sites such as Twitter and Facebook. Over 500,000 people like his official FB page, while he has over 600,000 followers on Twitter. Recently, his tweet on blood donation brought about a massive public movement that saw thousands of people rushing to donate blood at the Dubai Blood Donation Centre.

The team operating and managing the channel explained that private official channels on YouTube are different from other channels. Official channels require obtaining exclusive copyrights from YouTube management as every video has its own content ID that guarantees higher levels of protection.

The ease of uploading videos and sharing them across the globe in record time led to the growing numbers of visitors to YouTube. More than three billion clips are viewed on the website on a daily basis.

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