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The Economist praises Sharjah’s efforts on water conservation

Reputed international news and business weekly magazine The Economist has confirmed that Sharjah’s per capita consumption of water is consistent with the recommendations of the United Nations, pointing to the emirate’s efforts in water conservation.

A report by the Sharjah Media Centre mentioned that the magazine in its recent issue titled ‘The World in 2014’, commended on the fact that daily water consumption in Sharjah is estimated at around 200 litres per person, which is the average recommended by the UN.

The publication praised the efforts made by Sharjah Electricity and Water Authority (Sewa) to rationalise Sharjah’s water usage, which is the least in the UAE.

It listed water sources in the UAE in general and the main challenges facing these sources in the near future.

Dr Rashid Al Leem, Chairman of Sewa, said: “The Tarsheed Initiative was introduced with the aim of raising awareness of the need to conserve natural resources, especially water, which is the lifeblood of every city and a feature of cultural progress.” The rational consumption of water in Sharjah stems from Tarsheed’s awareness campaigns and general objectives. Under the initiative, Sewa officials recently visited a number of housewives in the emirate’s suburbs to make them aware of the importance of water conservation. It also sent awareness messages in the form of posters and text messages, as well as TV and radio ads.

The Economist pointed to Sewa’s free distribution and installation of water-saving devices, which reduce consumption of water by up to 40 per cent.

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