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Modhesh portal has plenty of fun

DUBAI — The web site of the full-fledged brand ambassador of Dubai Summer Surprises, Modhesh, www.mymodhesh. ae, is gaining a huge following among kids and adults alike by providing them with great e-games, valuable information and contests that are all designed to enrich their knowledge and enhance the fun element during DSS 2007.

The bilingual Arabic-English web site portrays a simple, design-enhanced look that enables browsers to seamlessly explore its content. The web site contains the following entries: About Modhesh, Fun With Modhesh, Learn with Modhesh, Modhesh Fun Club, Modhesh Merchandises, Have Something to Say, and Meet Modhesh This Summer, all intended to increase interactivity.

Khulood Al Thani, DSS Marketing Manager said, "Modhesh is enjoying wide popularity not merely in the UAE, but also throughout the region. We are endeavouring to make it possible for his friends to meet him everywhere and anywhere. The Modhesh web site is one forum through which children can follow up on Modhesh news, savour the games carrying his name and benefit from the rich knowledge resources he introduces."

Surfers can, for starters, get a brief idea about this seven-year old, ever-jolly character invented in the summer of 2000. A harbinger of the holiday season, Modhesh graces every DSS event, making sure every one stays put right till the grand finale. The web site includes a wide array of enthralling and educative e-games that cater to all tastes and ages. Some of these games are Modhesh Puzzles, Matching Pairs, Keep Up and Word Drop.

The web site features comprehensive information on Modhesh Friends Club, an exclusive Club for children which runs at the Modhesh Fun City during the Dubai Summer Surprises. Offering children an opportunity to learn and play during the summer holidays, this club offers activities designed to boost children's confidence and develop their personalities.

In addition, the web site includes photos of Modhesh Fun City, the largest indoor theme park of its kind in the region. Modhesh web site also provides children the opportunity to win valuable prizes by accessing a large variety of contests, including the best joke, best wisdom, best photo and the best caption, provided that the participating works should carry meaningful messages to benefit all those following the site.

In an attempt to keep channels of dialogue open with the public, the DSS Office gives the web site visitors a chance to express their views through a section called ‘Have Something to Say' where all are invited to post their comments on the web site and its related activities.

• UAE