Khaleej Times to host the inaugural edition of Desert Drive this February
The registration for Khaleej Times Desert Drive will be live on January 27, 2019.
Published: Thu 17 Jan 2019, 3:27 PM
Last updated: Thu 17 Jan 2019, 5:34 PM
Khaleej Times, UAE's first English daily, have announced the launch of Khaleej Times Desert Drive scheduled on February 15 2019, a unique family drive through the rolling dunes, in the beautiful deserts of UAE.
Announced for February 15, the one-day event is perfect for newbies, families and thrill-seekers wanting to experience that heady rush of adrenaline, where participants get to charge through the sands in self-driven 4x4 as marshals guide through the desert in a convoy keeping their safety in mind at all times.
Trading Enterprises - Jeep have announced their support as the lead sponsor. Speaking about this brand new initiative, Eric Benavente, Managing Director, Trading Enterprises Jeep said "Jeep is synonymous with off-roading in the region and we are excited to partner with Khaleej Times Desert Drive, a perfect showcase for our range's capabilities. To experience the unknown and take the road less travelled is what Jeep brand's 'Go Anywhere' spirit is all about. With the launch of all new Wrangler JL we have expanded our off-road capability and look forward to its inherent ability to support the association of Trading Enterprises Jeep team with Khaleej Times."
"Off-roading in the desert is not just a hobby for UAE residents, it's a lifestyle. Khaleej Times Desert Drive spawns from this thought of bringing together off-roading enthusiasts and adventure lovers. Jeep and off-roading go hand-in-hand, so we are pleased to have Trading Enterprises Jeep onboard as the lead sponsor and look forward to this association as a stepping stone for many more future endeavors." said Vicky Kapur, Executive Editor at Khaleej Times.
"The drive has been designed with different difficulty levels to cater to all types of participants while ensuring their safety in a controlled environment, led by marshals. It is a perfect family getaway to experience the thrill of driving a 4x4 through the dunes and not just while sitting as a passenger" he continued.
Over 1000 participants are expected to gather and embark on a 7-hour adventure in the desert, which will be followed by an all-inclusive dinner, live entertainment and tons of exciting games before departure.
The registration for Khaleej Times Desert Drive will be live on January 27, 2019. However you can log on to www.ktdesertdrive.com to register your interest to participate at the event.
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