DUBAI — BurJuman’s annual Safe and Sound campaign is taking centre stage this month as people all over the UAE come together to celebrate October as Breast Cancer Awareness month.
Continuing on from the success of previous years, The Survivors Fashion Show is scheduled for October 18. Breast cancer survivors will take to the ramp, modelling the latest fashions from the many elite stores of BurJuman.
Taking the theme of ‘Fashion fights cancer’, the show demonstrates the courage and positive attitude of the survivors and provides a tremendous message of hope and strength to the community.
BurJuman has also introduced the Pledge Wall where people can pay tribute to those who have been affected by the disease by writing their name on a ribbon and pinning it on the wall.