The four-day event, which kicked off yesterday and will run till January 11, has three co-participants, who will showcase array of activities and services the emirate can provide to the most discerning tourist.
DTCM Executive Overseas Promotions, Saleh Al Geziry, who is attending the exhibition, said that the event would provide us an appropriate platform to promote our facilities and amenities among a wide range of tourism industry professionals.
"The four-day event offers a perfect environment to explore and avail of new opportunities," said Mr Geziry.
He noted that Nordic market has always yielded positive and by attending events like REISELIV 2004, we are exploring and utilising the market potential.
"A large number of domestic and foreign tourism office and tour operators, travel agencies, hotels and hotels chains will take part in the exhibition."
"We will get an opportunity to interact with varied airline companies, rent-a-car companies, yachting and marina operators, regional tourism administrators, outbound-inbound tour operators and many more.
Road, air, rail and cruiseline, tourism representation foundations and other sectoral firms providing service to the tourism sector shall also be active in the RESELIV 2004 Exhibition," detailed Mr Geziry.
He said that the exhibition would provide an excellent platform to do some positive canvassing of Dubai.
REISELIV attracted about 15,987 serious trade visitors, 960 exhibitors from 60 countries in 2003. More than 359 local and international media organisation are also present at the event.
Showcasing Dubai's top of the line facilities and services in such exhibitions will enable us to target qualified buyers and offer opportunity to maximise contact with clients and potential customers. REISELIV is a platform to understand global practices and share knowledge," said Mr Geziry.
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