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Over 100 years’ of fine craftsmanship journey continues

Abdul Basit (chief Reporter)
Filed on December 21, 2014
Over 100 years’ of fine craftsmanship journey continues

Today, one-third of the world’s watches use Seiko components and demand for high grade Seiko watches continues to increase worldwide.

In its century long history of wristwatches, Seiko has made so many of the world’s firsts and the Japanese watchmaker gave a rare and beautiful gift to the watch world in 1969 by launching the world’s first quarts wristwatch — Quartz Astron.Over 100 years’ of fine craftsmanship journey continues (/assets/oldimages/seoiko-1-211201474.jpg)

Subsequently Seiko opened the patents to the world. As a result, Seiko set the global standard and today most quartz watches use the system Seiko developed.

The history of Seiko is the story of innovation. Since making Japan’s first wristwatch in 1913, Seiko has continuously refined its mechanical watchmaking skills and, today, builds every component, including mainsprings and balance springs, in-house.

Today, one-third of the world’s watches use Seiko components and demand for high grade Seiko watches continues to increase worldwide. Seiko has different products line-up for its domestic and international market, but Grand Seiko, Astron and Prospex are available in Japan as well as across global markets.

Seiko Watch Corporation is involved in design, marketing and wholesales as a subsidiary of Seiko Holdings Corporation, which is listed on Toyo Stock Exchange.

Until five or six years ago, Grand Seiko was kept within Japan and it was popular within Asia. Then, ever since the company announced Grand Seiko as an international brand, it’s been growing in popularity in Europe and the USA. There are three types of exclusive movements for Grand Seiko. Seiko Instrument Inc. makes Grand Seiko mechanical 9S series while Seiko Epson Corporation manufactures Spring Drive 9R series and Quartz 9F series.

In addition to two manufacturing facilities in China, Seiko has two more manufacturing bases in Japan mainly for producing elite collection of watches and movement parts production. That’s the reason Seiko is the only fully vertically integrated manufacturer in Japan for mechanical watchmaking.

Morioka Seiko Instruments Inc, one of the manufacturing facilities in Japan, was established in 1970. It produces movement parts and quartz watch movement at highly automated state-of-the-art production lines. The facility also houses Shizuku-ishi Watch Studio, which is centre of Seiko’s mechanical watchmaking.

Seiko Epson Shiojiri Plant is the second manufacturing facility of Seiko. Part of Seiko Epson Corporation, it also has a laboratory and Shinshu Watch Studio. The facility is a complete watch section for Seiko Astron and made in Japan watches. It also has movement assembly section. The facility is centre of traditional high-skilled craftsmanship. In the studio elite specialists produce elite collection of watches including newly launched Credor and prices of those watches go up to 35 million yen.

abdulbasit@khaleejtimes.com





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