Local Business

French firms gain insight into Sharjah’s investment potential

(Staff Reporter)
Filed on May 25, 2014

The seminars were held in collaboration with the Chambre de Commerce Franco-Arabe and Medef International.

The Sharjah Investment and Development Authority, or Shurooq, has concluded hosting two seminars in Paris over the weekend.

The seminars, which followed closely after a two-day conference at the Paris Dauphine University, were organised by Shurooq to promote Sharjah as a prime investment hub for France and explore avenues of future collaboration.

Shurooq’s delegation was led by Shaikha Bodour bint Sultan Al Qasimi, Chairperson of Shurooq. The team included Marwan bin Jasim Al Sarkal, chief executive officer of Shurooq; Amani Al Ali, manager of the Executive Office of Shaikha Bodour bint Sultan Al Qasimi; Elie Armaly, director of business development at Shurooq; Hatem Heidar, public relations executive; and Maryam bin Al Shaikh, business development coordinator at Shurooq.

The seminars were held in collaboration with the Chambre de Commerce Franco-Arabe and Medef International, in addition to Ipemed, the Euro-Mediterranean think-tank, where attendees met with Shurooq and learned more about its role in Sharjah’s and Middle Eastern operations, and the different incentives and facilities Sharjah’s government entities offer to investors. This marked the second occasion Shurooq has visited France, following the authority’s first trip to the country in March 2013.

Shaikha Bodour said: “The UAE has enjoyed excellent political, economic and social relations with France for more than four decades, and bilateral ties are constantly expanding with growing economic, cultural and artistic exchange. Ties between France and Sharjah, in particular, have resulted in promising projects in a number of areas. Our aim here is to build on this already well-established relationship and to introduce the many advantages that Shurooq has to offer to the French business community.”


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