Big boys are back

Dhanusha Gokulan (Principal Correspondent) Filed on February 1, 2013
Big boys are back

Full-time dental technician Miles Pienitz has a very unusual hobby. Apart from dental fixtures, the 23-year-old has a passion for big insects or bugs. But unlike most insect collectors, Pienitz prefers to emboss his insects in precious metals like silver, gold and platinum.

Pienitz who hails from Switzerland, owns Coleo, the company that hand manufactures ‘gold plated bugs’. “These beautiful bugs can be custom made into necklaces, earrings and other ornamental objects,” said Pienitz. What’s more? These precious bugs are up for sale at the Big Boys Toys 2013.

The premiere luxury and lifestyle exhibition was launched at the Atlantis, Palm Jumeirah, Dubai, on Thursday and was inaugurated by Shaikh Mansoor bin Mohammed bin Rashid Al Maktoum.

Biju Jayaraaj, Chief Executive Officer of Artaaj, organisers of the event, said: “The long-awaited moment has come and Big Boys Toys is back, bigger and better than ever. We are very proud of the wide range of products and activities we are featuring in this year’s show.”

Big boys are back (/assets/oldimages/ledhm4_1feb13.jpg)

In its fourth edition, Big Boys Toys 2013 is highly interactive and gives visitors the chance to show their skills. A special feature is the Battle of Bands, featuring the best of the UAE’s music scene and lets the country’s music talent walk away with the title of ‘Big Boys Toys Band of the Year’.

Big Boys Toys 2013 is also hosting one of the biggest raffles in town rewarding one lucky buyer of a VIP ticket with Dh1 million as cash prize. Additionally, the most fashionable ladies amongst the crowd get a chance to compete every evening at 8pm on the Big Boys Toys catwalk for the title of ‘BBT Style Icon’, and win a cash prize worth Dh50,000. The winners will be announced on the last day of the exhibition.

“This show is singular and unmatched in the world. You miss it this year in Dubai, you will not get another chance to see it anywhere else in the world,” added Jayaraaj.

The lifestyle exhibition will be open to the public until February 2. From quaint antique beauties to flashy cars, Big Boys Toys has a little something for everyone with a taste for panache.

For those who love wheels

Running for the fourth consecutive year, some of the highlights of Big Boys Toys 2013 include the launch of the unique super car Soleil Anadi and the Ostoure motorcycle. Another highlight is the presentation of the Bertone Mantide also known as Project M and the Alfa Romeo Pandion Concept 2010.

Want to take a Bentley, Ferrari or a Lamborghini for a test drive? Fulfilling its reputation as the Ultimate Playground, the event is hosting the Middle East’s biggest Super Car Test Drive Pit where you can get behind the wheels of super cars such as a Lamborghini, Rolls Royce, Bentley and Ferrari.

Big boys are back (/assets/oldimages/ledhm4a_1feb13.jpg)

What was once a beat-up 1977 Rolls Royce, owned by a retired banker in London has been efficiently converted into a sleek car that symbolises entertainment on wheels. The Lady of Luxury - Champagne and DJ Rolls Royce is a two-seater with plush leather interiors. However, the back seat of the car has been converted into a DJ deck with in-built Pioneer speakers and a champagne bar. Steff Van Der Bill, the designer of the car reconstructs antiques and is based in Amsterdam. “We created a similar model vehicle with a Volkswagon. It worked well there and we are hoping it would do the same here,” said Van Der Bill. The car is priced at Dh600,000.

However, the most awaited item on the list, the Emiri Court-Hunting Vehicle, which changes colour to match its terrain, detect animal noises on a 300m radius, and has a drone that can fly for a 2km radius to video animal movement, was missing at the exhibition.

Now even if you won’t be allowed to test pilot the $8 million Bell 429 civilian helicopter, which too is on display at the exhibition, organisers will allow you to have a seat in one of these mean machines and perhaps just touch the toggle. The exhibition also gives visitors the chance to show their skills in shooting and archery.

For game lovers

The RC Zone allows visitors to enter competitions to test the coolest remote-controlled cars, trucks and choppers, while the latest gadgets and technologies are featured in the Gaming Arcade, and the Simulator Zone ready for tryout.

Jewels and the like

Apart from the bejeweled bugs, Aurentum and Coleo have also manufactured the world’s most expensive water bottle Aurum 79. The bottle, which is worth Dh3.3 million, is made of crystal glass, and decorated with 24 carat gold and 113 diamonds. The water in the bottle will feature floating edible gold flakes. Also, check out the ‘Royal Pots’ collection — a priceless set of gems and jewels commissioned by the Mozafarian jewelers to the Persian monarchy and the crystallised gold galaxy piano.


Dhanusha Gokulan

Originally from India, Dhanusha Gokulan has been working as a journalist for 10 years. She has a keen interest in writing about issues that plague the common person and will never turn down a human interest story. She completed her Bachelor in Arts in Journalism, Economics and English Literature from Mangalore University in 2008. In her spare time, she dabbles with some singing/songwriting, loves travelling and Audible is her favourite mobile application. Tweet at her @wordjunkie88

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