Redtag and Cyrine extend collaboration in GCC

Dubai - Since Cyrine joined the Redtag family last September, she has been working closely with the brand to further strengthen their collaboration.

Redtag, the value fashion and home lifestyle brand and Cyrine AbdelNour, the much-loved Arab Star, have unveiled an engaging, inspirational, and refined project, marking the continuation of their successful collaboration.
Since Cyrine joined the Redtag family last September, she has been working closely with the brand to further strengthen their collaboration that has now resulted in the launch of the very unique Inspired by Cyrine Collection.
The collection is currently introduced to audiences across the GCC through an innovative social media campaign, #REPOST, led by Cyrine herself. Cyrine said: "I am delighted to see my collaboration with Redtag taking a new shape. Inspired by Cyrine is the result of six months hard work and dedication from both parties, and I am very excited to see it come to life and share it with all ladies across the region."
"Taking our collaboration with Cyrine to the next level is a step that we are very proud of. Cyrine is now part of our family, and we are working together to cater the needs of our joint audiences across the GCC", said David Pidgeon, COO at Redtag. The new "Inspired by Cyrine" Collection will hit select Redtag stores across the GCC from end of February.