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Du shows true spirit of Olympics

28 June 2012

du TV customers will be given ‘free access’ to the London Olympics! They can watch the London Games in High Definition (HD) this July and August, with full coverage available on the AD Sports channels and they will not be charged, a press release said.

A full-access pass to unlimited Olympics entertainment awaits with du TV, with complete coverage in HD across all Olympics events, and commentary in Arabic and English, all broadcast across all the AD Sports channels.

The Olympics commence on July 27 and close with a grand ceremony on August 12. With du, AD Sports will be offering daily studio shows on the Olympics in the lead up to the games, until July 24, an Olympics Morning Show in studio from July 23 and full event coverage and highlights from July 25 until August 12.

“We want to bring our customers closer to the world in every way, and what better way than to connect them, for free, to the biggest sporting event in the world?

“This is a fantastic opportunity for our customers to support their national team, and to watch some of the world’s finest athletes perform in HD, right in the comfort of their own home on the AD Sports channels,” said Farid Faraidooni, Chief Commercial Officer, du.

“The Olympics is set to be the biggest sports event of the year, and AD Sports is committed to connecting our viewers with all the action. With our comprehensive Olympics coverage, commentary and analysis across all our channels.”

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