Cash vouchers and other prizes from the stores at the mall will be given to the most talented pair of fashionistas.
The participants will create a stylish and fashionable look using items from participating stores at the mall and fashion experts will choose the best look on the catwalk to be the Outlet Mall Style Star.
Maryam Ensan, public relations executive of the mall, told Khaleej Times that anyone can dress up in a stylish and fashionable outfit and be the Style Star and win thousands of dirhams that could be spent at the mall. “With all the extra discounts, offers and promotion, Outlet Mall is the place you need to be this festive season to shop for Eid,” she said.
BurJuman has lined up a wide array of entertainment activities and promotional offers for shoppers, including seven luxury BMWs.
One can enter the draw for the BMW by spending Dh200.
One BMW 5 series will be given away every ten days from November 22 and the grand raffle draw where a BMW X5 is up for grabs will be taking place on January 24, 2010.
Since November 12, BurJuman has been conducting its Winter Carnival, offering fantastic shopping and entertainment experiences and fabulous prizes. This will go on till January 23, 2010.
Sabina Khandwani, head of public relations and marketing, BurJuman, said the mall is also participating in ‘Eid in Dubai’, so shoppers have the added opportunity to win up to 38 prizes valued at Dh1.5 million on National Day. On December 2, the mall will also be commemorating National Day with Khaleeji and hair dancers regaling audiences from 6pm to 9pm. Throughout the Eid holidays, shoppers can enjoy watching the traditional horse dance, Dhabka and Tanoura dancers from 6pm to 10pm.
Magicians, balloon-benders and face painters will also be providing endless hours of entertainment for children.
A new and exclusive health, beauty and lifestyle festival dubbed as “The Beauty Gateway” is now going on at The Dubai Mall. It will conclude tomorrow.
By spending Dh500 at any health, beauty and fashion retail outlets at the mall during the promotion period, guests will receive exclusive access to the Beauty Gateway. The Beauty Gateway will feature up to 20 popular and well-known health and beauty retailers in the Mall, offering first-hand previews of the latest beauty treatments and cosmetic products as well as health and well-being tips and trends.
The ‘Beauty Gateway lounge’ is a stylishly decorated area specially designed to provide guests with a more personalised experience. It is open to all shoppers who spend a minimum of Dh500 at any health, beauty or fashion retailer in The Dubai Mall during the promotional period. Shoppers are required to present their receipts and the special Beauty Gateway ‘Boarding Pass’ — available at all Guest Services desks — to receive an entry stamp into the lounge. All stamped boarding passes will be entered into a grand prize draw for a luxury spa package at the close of the event.