Vogue Fashion Dubai Experience promises to be bigger than ever

The second Vogue Fashion Dubai Experience, in 2014, welcomed over one million visitors across three days.

The world's who's who of fashion will once again descend on Dubai for a celebration of fashion and emerging designer talent, at the third edition of Vogue Fashion Dubai Experience. The largest of its kind fashion event in the Middle East, it will held at The Dubai Mall.
Organised in partnership with Vogue Italia, Vogue Fashion Dubai Experience will be held over two days, October 29 and 30, with the support of Dubai Design & Fashion Council.
This year, the programme will present the first edition of 'Who Is On Next Dubai,' a scouting contest open to all fashion designers from the Middle East, Asia and Africa. The contest is divided in three categories - womenswear, menswear and accessories - with the winners from each category chosen from a globally renowned committee that includes major industry names like Naomi Campbell, Carlo Capasa, Franca Sozzani, Salama Alabbar and Christian Louboutin. The finalists will have the opportunity to win prizes that include attending fashion shows in Florence and Rome, an invitation to The Vogue Talents Corner during Milan Fashion Week, and to retail in a temporary store in The Dubai Mall.
As in the past editions, a fashion show featuring emerging international and regional designers selected by Vogue Italia will take centrestage at The Dubai Mall's Fashion Catwalk. Exclusive in-store activations by hundreds of participating retailers, live music and other lifestyle events will also be part of the high profile fashion experience.
The second Vogue Fashion Dubai Experience, in 2014, welcomed over one million visitors across three days. Celebrities who attended the event included Janet Jackson, Ciara, Latifa, Elissa, Lira, Soko, Lola Lennox and Roberto Cavalli.