My City Centre Al Barsha opens in Dubai

Dubai - The mall will be anchored by a 1,187sqm Carrefour Market.

The Dh57 million My City Centre Al Barsha, which officially opened on Sunday, would address the daily shopping and service needs of the more than 40,000 residents anticipated in the area by 2017, its operator Majid Al Futtaim said.

It's the second mall under the 'My City Centre' brand after My City Centre Nasseriya by the Dubai-based shopping mall operator. It's located in Dubai Science Park and tailored to the needs of nearby residential communities including Villa Lantana.

Having committed in June 2016 to increase its total investment in the UAE by Dh30 billion by 2026, taking its total investment in the country to Dh48 billion, Majid Al Futtaim plans to continue developing 'right-sized' malls in key neighbourhoods to deliver accessible, convenient supermarket, lifestyle, and F&B choices on the doorsteps of regional residents.

The mall will be anchored by a 1,187sqm Carrefour Market -- taking the tally of the Carrefour Market concept to 33 in the UAE and a total of 55 Carrefour stores in the country -- offering a wide range of products including a diverse selection of organic and locally sourced food products.

My City Centre Al Barsha's mix of retail and dining outlets has been carefully considered to benefit the largely Emirati communities in Al Barsha South as well as the diversity of residents in Villa Lantana and the Arjan mixed-use development.

The new mall features City Centre Clinic, Majid Al Futtaim's third UAE wellness destination addressing the primary healthcare needs of the community; dining options such as McDonalds, Shakespeare & Co, Tim Hortons and Papa Murphy's, with seating for alfresco dining, as well as lifestyle brands including Aldo Accessories, Sketchers, Arabian Oud, Inglot, Al Rifai and Jacky's.
"Community malls are a key element of Majid Al Futtaim's development strategy as our research has shown that regional residents are keen to have shopping, dining, and services within easy reach of their neighbourhood... we continue to seek new opportunities in high-growth residential locations .," said Kim McInnes, CEO - Majid Al Futtaim Properties' Shopping Malls Business Unit.
"With a strategic mix of retail, food and beverage, and essential services, "My City Centre Al Barsha" is an ideal shopping destination to meet the needs of the tens of thousands of residents who will populate this wider geography by 2017," said Maryam Ahli - Mall Manager, Majid Al Futtaim.
"Part of Majid Al Futtaim's commitment to delivering great moments to everyone, everyday, is a fundamental understanding that neighbourhoods require 'right-sized' and convenient, accessible shopping malls for the daily requirements of nearby residents and professionals - My City Centre Al Barsha is well-positioned to address this opportunity," Ahli added.
abdulbasit@khaleejtimes.com

• Dubai