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Hamad Buamim, president and CEO of Dubai Chamber, said the new customer-oriented strategy aims to boost competitiveness and growth within the private sector in line with the Dubai Plan 2021. He added that it reinforced the Chamber's role as a trusted partner to Dubai's business community and a bridge between business and government.
The strategy is supported by four pillars, namely promoting Dubai as a global business hub; creating a favourable business environment; supporting the development of business in Dubai; and becoming the best chamber in the world.
Six initiatives are outlined under the new strategy, which aim to ensure that the Chamber supports the government in executing the Dubai Plan 2021; enhances its international network; promotes Dubai as an attractive market to establish commercial and business ties; leverages its relationships and stakeholders to become the voice of Dubai's business community; develops the emirate's entrepreneurial eco-system; and provides the best and most appropriate services to members through strong engagement and innovative solutions.
Buamim explained that the strategy also comprises several sub-initiatives and events, including the launch of a new award and summit to recognise companies that have made the biggest contribution to the Dubai Plan 2021, in addition to the establishment of a specialised centre for economic research and policy.
He revealed that the Chamber is planning to strengthen its international presence in 2017 with the opening of representative offices in India and Brazil.
The Chamber plans to invest Dh100 million on innovation-focused projects and initiatives over the next few years, Buamim noted, while it will continue to invest in next-generation business.
- business@khaleejtimes.com
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