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'Pink' Coloured Buses for Women

/ 6 February 2009

DUBAI - In an attempt to attract and encourage more women to use public transport, the Roads and Transport Authority (RTA) will soon launch ‘Pink’ buses in Dubai.

Essa Al Dossari, CEO of Public Transport Agency in the RTA, told Khaleej Times that the pink-coloured standard buses will run on some select routes.

The move follows the recent introduction of Pink Taxis for women.

“We decided to paint the buses with pink as it is the favourite colour of most of the women and will be attracting to them. We are presently deciding on some other additional features inside these buses which could attract them even more,” Dossari said.

Seven per cent of the passengers, who use RTA buses, are women, he said.

“We have been doing a survey to identify the routes on which the number of women passengers is more. One of the routes is No. 5, which passes through Karama and the Deira areas, and another is Route 3 which covers Al Ghusais, Muraqqabat, Trade Centre and Satwa areas,” Dossari said.

To cater to a larger number of women passengers, the RTA is making efforts to upgrade the bus services and facilities.

“The number of seats in buses on some of the routes will be increased in order to accommodate more women passengers,” he stated.

The official said that the studies would be over in three weeks, after which the decision on the number of pink buses and the increase in the number of seats will be taken.

“For the moment, in order to facilitate the women passengers and to encourage them to use more public buses, we have issued certain instructions. Women can now travel standing in the ladies’ section of the buses,” he said.

joy@khaleejtimes.com

 
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