DUBAI - LG Electronics has successfully applied innovative nano technology to a wide range of home appliances, assuring customers of healthier households.
LG has adopted the technology to provide breakthrough benefits such as antibacterial and deodorisation features in air conditioners, refrigerators, vacuum cleaners and washing machines.
In a washing machine integrated with nano technology, nano sized silver particles provide antibacterial action and sterilises clothes and water during the laundry processes. Bacteria are eliminated as it comes into direct contact with the silver particles on the surface of the washing tub.
The antibacterial properties of the silver nano particles has enabled LG secure approvals for quality and safety from accredited international bodies like the US Environmental Protection Agency, Japan's SIAA and Korea's Testing and Research Institute for Chemical Industry, among others.
K. H. Kim, President of LG Electronics, Middle East and Africa Operations, said: "We want to promote healthy households by developing home appliances that are not only efficient but also good for health. LG is increasing R&D investment every year to reach $3.38 billion in 2007 and more than $5.1 billion in 2010, making a total of $25.3 billion spent by 2010. Our customers are becoming health conscious and we are developing products in line with their needs.''
Appliances using nano technology are already available in several markets and LG will continue with the roll out of these products in other markets.